Use this activity to develop the strategy for tween/teen work that’s right for your station, first by surfacing your underlying values and then coming to consensus on priorities moving forward.
After completing this activity, you’ll be ready to move from strategy to designing an aligned implementation. See our resource on Linking Goals and Approach in Youth Initiatives to think through how rationales can align to program models.
What are the key priorities for reaching next gen audiences? Read the takeaways from years of collaborative strategy and research.
Find inspiration and examples from over 100+ projects that showcase how stations are engaging tweens and teens.