Public Media, Teens, and Tweens: Where are Opportunities for Strategic Impact?

In considering new efforts around teens and tweens, public media stations should consider the intersections between their values and strengths, where they’re aiming to grow, and the needs of today’s young people. Through research with teens and tweens and collaboration with public media leaders, Next Gen Public Media has identified a range of opportunities for stations to have strategic impact.

After identifying possible areas for strategic impact, we encourage you to check out our resource on Setting the Right Teen and Tween Strategy for Your Station to support planning conversations with your colleagues.