Twin Cities PBS
HYPE
Started: 2021
- Currently active
- Created by our station
Station type: TV
After a 20-year hiatus Twin Cities PBS in partnership with Soul Touch Productions is proud to announce the return of its acclaimed original program Don’t Believe the Hype. The project’s goal then—and now— is to leverage the power of media-making to help Indigenous, Black, LatinX, and Asian American youth craft their own narratives and amplify their unique voices within the Twin Cities community. In the process, crew members will gain leadership acumen, increased media literacy, enhanced self-efficacy and a pathway to post-secondary career opportunities as well as production and storytelling skills.
This project reaches tweens and teens via...
- Directly engaging t(w)eens via activities, events, or programs
- Media and/or educational content that is made by, with, or for t(w)eens
What topics does this project focus on?
Civic engagement
Culture, society
Current affairs
Education
Identity, relationships
Life skills, career skills
Media literacy
Media making
Public media
Wellness, mental health
*
Is this project considered part of the station's journalism work?
No
Departments involved:
Education
Media and/or educational content
Who is the primary audience of the content?
T(w)eens
Who creates the media content?
T(w)eens and adults (in collaboration)
*T(w)eens
Who decides the topic areas of the content?
Both youth and adults (in collaboration)
Where is the content shared?
Website
PBS Learning Media
YouTube
Instagram
Facebook
Directly engaging tweens and teens in local programming
In this project...
We host programming directly for t(w)eens
Contact time between youth participants and station staff:
11+ hours