WICN Public Radio
Girls in Radio
Started: 2021
- Currently active
- Created by our station
Station type: Radio
In partnership with the Girl Scouts of Central and Western Massachusetts, WICN developed the “Girls in Radio” program in which participants come to the WICN offices and studios and learn how to market Girl Scout Cookies online and in newsletters. The Girl Scouts each create their own cookie pitch, and the winner was broadcast on our “Business Beat” program. Girls in Radio also includes an informational session on STEM careers in radio for women in
the industry. The goal is to foster an inclusive environment in which these girls develop an interest in STEM and learn about new technical areas that they may explore further in school or in their careers.
This project reaches tweens and teens via...
- Directly engaging t(w)eens via activities, events, or programs
- Media and/or educational content that is made by, with, or for t(w)eens
What topics does this project focus on?
Civic engagement
Culture, society
Education
Life skills, career skills
Media literacy
Science, technology
*
Is this project considered part of the station's journalism work?
No
Departments involved:
Production (TV/Radio)
Other
Partner organizations involved:
Girl Scouts of Central and Western Massachusetts.
Media and/or educational content
Who is the primary audience of the content?
General audience adults
Who creates the media content?
T(w)eens and adults (in collaboration)
*General audience adults*
Who decides the topic areas of the content?
Both youth and adults (in collaboration)
Where is the content shared?
Broadcast radio
Website
Podcast
Facebook
Instagram
Directly engaging tweens and teens in local programming
In this project...
We partner with *local organizations* to host programming
Contact time between youth participants and station staff:
3-10 hours
Contact time between youth participants and partner orgs:
3-10 hours